I wonder then the impact this has on our students. Being bombarded with social media everyday they are told to portray themselves in a certain way in order to fit in with a certain crowd e.g., if you did not look like Kim K you do not fit in with that crowd. Even within digital games depending on what they play, students will be told how to look and behave. For example, the Kim K game sells an image; traditional video games portray gender stereotypes - all of which affect both genders and how they behave with others.
Suzanne de Castell. "Mirror Images: Avatar Aesthetics & self-representation in digital games." DIY Citizenship. Pp 213-221.